American Express

Who’s crazy enough to start a running shoe company in 2020?
Turns out, it’s Michael, an eccentric fellow whose passion really shines when you talk with him.

...they remain simple, well-thought-out, and purposefully designed in a way that makes you wonder, “Why aren’t other brands doing that?”

Atreyu was founded on the concept of “everything you need, nothing you don’t.” In fact, that was the primary criteria in the initial shoe design brief Krajicek wrote in early 2019 and he’s been obsessing about it ever since.

I think the crew at Atreyu has a great product at a fantastic value. My only advice is that they need to figure out a way to increase the availability and ramp up the promotion behind it because I think if more runners tried this shoe, they’d have no issues generating demand.

Full of spunk, passion, and careful attention to the essential details Atreyu is on the map!

TRAIN

The Daily Trainer is a tool for running miles, gym sessions, and everything in between. Increased cushion and durability allow you to own performance without distractions.

Daily Trainer

TRAIL

The Base Trail is a road-to-trail tool for mixed technical terrain. If you are inspired to get off the pavement and explore some uncharted territory, this is your shoe.

Base Trail

RACE

The Artist is a tool for unlocking speed on race day. A carbon plate-loaded supercritical EVA midsole allows the athlete to unlock performance gained from training.

The Artist

TUNE

The Base Model is a tool for fine-tuning running form. Increased ground feel and decreased weight contribute to enhanced sensory input experience so you can optimize naturally.

Base Model